Tag: Soriano Motori

Soriano Motori is betting on something new: electric motorbikes for younger audiences

The new model will be lighter and more affordable

Madrid, September 15, 2021 – First came luxury electric bikes, and now, a new model for the youngest riders. Soriano Motori, a global platform for electric vehicles, continues to consolidate its position in the sector with the launch of an entry-level range which will bring the brand closer to the new generations and cover the high demand for more affordable electric motorbikes on the market.

Soriano Motori is constantly studying market trends and has therefore decided to start manufacturing products that the public will need in the upcoming ten years. Generation Z is the first to be born in an online world. They are the true digital natives, fully prepared for online purchases. Additionally, they are very aware of sustainability and care about the environment, two cornerstones of the Italian brand’s line of work.

The first model, the ENDURO Soriano V2-Wildcat

The first model from this entry-level range is the ENDURO Soriano V2-Wildcat, and it will be available in 2022. This bike will feature the Duo-flex Soriano engine, in addition to a modular Soriano EV system with a 7-9 kW battery, both patented and owned by the Italian brand of Spanish origin. Designers and engineers from the European Union and the United States have participated in its conception, with plentiful experience in the automotive sector to maintain the brand’s three pillars: innovation, tradition and elegance.

“We have always pursued innovation, tradition and elegance with our global approach. With the Enduro electric bike, we meet the needs of an increasingly demanding market. Soriano Motori always adapts to the demand, trends and lifestyle of today’s market,” says Marco Antonio Soriano, founder of Soriano Motori.

The ENDURO Soriano V2-Wildcat will be lighter and cheaper than the luxury Giaguaro models. It will combine a suspension designed for long distances – typical of Trail bikes – with a durable and reliable engine. Production will begin at the end of next year’s first quarter at the brand’s facilities in Lecco, on the shores of Lake Como.

Soon a more powerful version will enter the market, the ENDURO Soriano V2-Wildcat Turbo, for those more daring riders.

The ENDURO Soriano V2-Wildcat thus joins the three luxury models that Soriano Motori already offers: The Giaguaro V1R, V1S, and Gara, which can already be reserved via the website and which can be seen this year at several motor racing conventions.

ENDURO Soriano V2-Wildcat owners will be part of the Soriano Club

Buyers of ENDURO Soriano V2- Wildcat bikes will also become members of the renowned Soriano Club. For their first two years, they will have free access to all services, with an annual fee payable after the two years end, as is the case with owners of the “Giaguaro” models.

Among the advantages of being a club member is exclusive access to restaurants, sports and other events, as well as rewards and personalized service 24 hours a day, 365 days a year. With the launch of its fashion collection at the end of the year, Soriano Motori is committed to offering a complete, exclusive and unique service to all its customers.

About Soriano Motori

Founded in 2020, Soriano Motori’s main objective is to create a legacy of invention, innovation and modernization, as its founder Ricardo Soriano-Scholtz von Hermensdorff did with the Soriano-Pedroso SpA in Paris in 1919 and, subsequently, R. Soriano SrL in Madrid in 1939 (a company that just so happens to be the first ever Spanish manufacturing company). Its value has multiplied ten times over in just one year, reaching a market figure of 100 million euros.

A team of engineers with extensive experience in electrical energy from the European Union and the United States have collaborated closely on this project to design an iconic innovation within the field of motorbikes, born from the cutting-edge technologies of today.

Soriano Motori brings the fashion business and automotive industries together.

Madrid, 21st December 2020.

Manufacturer of luxury electric motorbikes, Soriano Motori, has announced their new creation; a portrait of innovative, traditional and elegant fashion and design. It exemplifies three of the characteristics that have defined the brand’s DNA since its inception in the early twentieth century.

“No other brand in the industry has understood or reflected the value of fashion in the same way. Our fashion manifesto is the essence of elegance. That’s why we’re collaborating with Italian fashion heavyweights to create a unique annual fashion line for our riders and customers around the world,” says Marco Antonio Soriano, founder of Soriano Motori.

While the fashion project is still in its early stages, the brand’s first prototype motorbike has already been manufactured. Research and development in preparation for the Soriano Motori relaunch began in the last quarter of 2019. The final product was achieved less than a year later, even with all the best advances and guarantees.

The collection could be ready for Spring/Summer 2022

The collection aims to span both casual and formal wear for men, women and children: shirts and T-shirts, trousers, sports jackets, dresses, shoes, underwear, and accessories. And, of course, not forgetting biker gear, like overalls, helmets, gloves and boots.

According to the progress that’s been made so far, and considering the current situation, the collection will be made entirely in Italy and could be ready for the Spring/Summer 2022 season. The brand’s offices are 20 minutes from Milan, the birthplace of fashion.

The group’s founder has been inspired by fashion greats such as Armani, Versace, D&G, Hermès and Ralph Lauren to design this project. Likewise, he wants to inspire others and collaborate with the best fashion education institutes. The first designs began to be sketched in early 2021.

The first fashion brand to accept cryptocurrencies.

As with their electric motorbikes, the entire collection can be purchased online with many payment methods supported, including cryptocurrencies. This will make Soriano Motori the first fashion brand to accept payments with digital currency. The delivery will arrive at the customer’s nominated address in the same door-to-door service offered alongside the sale of a motorbike.

They will also be for sale in the showrooms of the future clubs that will launch the brand in different cities around the world. These venues will also have an exceptional restaurant, a club, and a small museum that displays all the milestones of Soriano Motori since it was founded by Ricardo Soriano Scholtz von Hermensdorff, Marquis of Ivanrey II and adopted son of Marbella.

Buyers can join the Soriano Club, an exclusive loyalty program for customers that will allow them to enjoy top services and VIP events. For an annual fee, members can get access to tables in top restaurants, trips, tastings, gifts, and even solutions for day-to-day problems, such as a search engine for finding a range of professionals, from breakdown engineers to babysitters.

Customers can book experiences through this Concierge service at a number of 5-star hotels owned by the brand in the USA, and via other partners. There is a program available in more than 60 countries, 35 languages, and 24 hours a day, 365 days a year. Buyers of a Soriano bike will get one year of this amazing service for free.

About Soriano Motori

A team of engineers with extensive experience in electric energy from the European Union and the United States have collaborated closely on this project to design an iconic innovation within the field of motorbikes, born from the cutting-edge technologies of today.

Marco Antonio Soriano was also a collaborator in the book “The Cyber Elephant in the Boardroom” by Mathieu Gorge. Written by other authors, it raises awareness among companies about the importance of investing in cybersecurity to avoid failures and gaps in the system. The book is now for sale worldwide.

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Soriano Motori multiplies its value by 10 and reaches a market value of 100 million dollars

Madrid, 18th May 2021 – Soriano Motori, a global electric vehicle brand (originally founded in Spain), has reached a market value of 100 million dollars in just one year from its creation. Its initial value in January 2020 was $10 million, so it has multiplied its value by 10.

According to the US business Blackview Capital, this enormous exponential rise is mostly due to the brand’s trademarks and patents registered in the European Union, the United Kingdom, and the United States, as well as current production plans.

The company is able to manufacture 10,000 units a year at its factory in Lecco, Italy, on the shores of Lake Como. In addition to this, it is also exploring the possibility of becoming a special purpose acquisition company (SPAC). The number of SPACs has grown significantly in the previous two years compared to the last decade.

“We are definitely at the forefront of industry-wide trends. We will maintain a high-precision Italian method, where our customers will be confident they are enjoying the best the world has to offer. We are creating a unique lifestyle for you all,” says Marco Antonio Soriano, the group’s CEO.

Soriano Motori bursts strongly into the market, focusing on a large investment in R&D, without losing sight of its three main values: elegance, tradition and innovation.

In November 2020, the prototype of the Giaguario V1-Gara motorbike, currently in the homologation, was presented, which, together with the V1-S and V1-R, form part of the first exclusive release of 100 units. Already, more than half are already sold. All existing models, made of carbon fibre, can be booked now at www.sorianomotori.com and will be delivered this summer of 2021, signed by the founder himself.

A brand with over 100 years of history

The Soriano brand was founded more than 100 years ago by Ricardo Soriano Scholtz von Hermensdorff, Marquis of Ivanrrey. He created engineering icons such as the Soriano Pedroso car, and the motorbike models Soriano Pantera and Soriano R.

Soriano will soon present the new designs for a collection of scooters and the first design of a state-of-the-art electric vehicle. All this, together with the collection of clothes that will premiere at the end of the year in Japan and the opening of several private clubs worldwide, will ensure the company’s valuation continues to increase considerably.

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Soriano Motori is announcing the worldwide launch of a revolutionary 100% electric motorbike.

The iconic brand, founded over 100 years ago, sets a unique new standard that will shape the future of motorbikes and the motoring industry, and lifestyle.

New York, 29th July 2020 – Today, the Soriano Group announced the launch of Soriano Motori Corp., a division focused on the design, innovation, engineering, and production of 100% high-performance electric motorbikes, aimed especially at the new generation of motorcyclists.

All this is based on the experience of a series of brands founded in 1919 by Ricardo Soriano Scholtz von Hermensdorff, Marquis of Ivanrey II, and adopted son of Marbella, an enormously innovative pioneer who was well ahead of his time.

In the words of economist Marco Antonio Soriano, founder of the new division, “all owners of the 100% electric Soriano motorbikes will have the opportunity to enjoy and take charge of one of the most advanced, stylish, and environmentally responsible Italian machines on the market. In that sense, all our models will bring elegance and innovation in equal measure that will, in turn, provide our customers with the unique experience of enjoying the motorbike culture and lifestyle worldwide. “

The first models can now be booked in an exclusive limited release.

There are three models available now on the website www.sorianomotori.eu to be booked as part of an exclusive and unique limited release of the first 100 units. The V1-R has 60 KW of power, the V1-S has 72 KW, and the V1-Gara has 75 KW. Their prices start at €25,000, €29,000, and €30,000, respectively. The three models have two electric motors ranging from 120 km to 160 km, and they can reach up to 180 km/h.

The sale is exclusively online, and buyers will have their new bikes delivered directly to the door of their homes. The manufacturing takes place in two factories with cutting-edge technology, located in Oggiono and Lecco, two Italian cities framing the spectacular Lake Como.

Due to its nature as a modern global brand, Soriano Motori Corp. has a secure payment system. It allows and accepts currencies such as US dollars (USD), British pound sterling (GBP), or euros (EUR), as well as widely used cryptocurrencies such as Bitcoin (BTC) or Ethereum (ETH), among others.

In the future, Soriano Motori Corp. plans to create an exclusive Soriano Owner’s and Culture Club that highlights the elegance and sophistication of its brand. This will help to foster a unique lifestyle and give VIP members access to services and events. Additionally, it aims to form a professional racing team and design a line of exclusive clothing and sports items.

About Soriano Motori

Founded in 2020, Soriano Motori Corp. is the American parent company of the European division, Soriano Motori Factory SpA. Founded in 2020, Soriano Motori’s main objective is to create a legacy of invention, innovation, and modernization, as its founder Ricardo Soriano-Scholtz von Hermensdorff did with the Soriano-Pedroso SpA in Paris in 1919 and, subsequently, R. Soriano SrL in Madrid in 1939 (a company that just so happens to be the first ever Spanish manufacturing company).

A team of engineers with extensive experience in electric energy from the European Union and the United States has collaborated closely on this project to design an iconic innovation within the field of motorbikes, born from the cutting-edge technologies of today.

For more information about Soriano Motori Corporation, you can visit our website, https://sorianomotori.eu.

For more information:

Eduardo García de Palomo

EMEA Regional Managing Director

Soriano Motori

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Soriano Motori is about to give an exclusive lecture on best practices for developing a successful Family Office

Madrid, July 8, 2021 – Marco Antonio Soriano, founder of the Soriano Motori electric vehicle company, will share his best practices for maintaining and promoting large patrimonies and financial investments of large groups in a conference exclusively for Family Offices, investors, and key figures of the Spanish-speaking financial sector, organized by the Black Bull Investors club.

The event will take place online with exclusive access for members on Jul 15 at 10:00 EST (16:00 Madrid time).

Capital conservation and associated risks, main themes

The conference will have a dynamic and conversational format, addressing issues such as the importance of separating professional and personal areas, the challenges of ensuring capital conservation, the associated risks, and due diligence.

It is imperative for Marco Antonio Soriano to train future generations and get them involved in the project from a young age to keep them motivated, committed, and excited. He believes it is essential for families to retain control of their company boards to maintain the DNA in their legacy and to see that successive generations maintain and develop it.

Of course, the evolution of the Soriano Motori brand from its foundation in the early 20th century to the present day will feature as part of the conference. It began by the hand of Ricardo Soriano Scholtz von Hermensdorff, Marquis of Ivanrrey, designing the first vehicles, like the Soriano Pantera motorbike or the Soriano Pedroso car, and it has now become a global platform of prestigious electric vehicles focused on technology, design, and innovation.

About Marco Antonio Soriano

Marco Antonio Soriano is a partner and investment director of the Soriano Group, a Family Office and a leading consortium of global companies with offices in the United States, Europe, Latin America, and Asia.

He specializes in strategic mergers and acquisitions and the formation and management of venture capital fund’s public offerings of securities. He was also a collaborator for ‘The Cyber Elephant in the Boardroom’, the book by Mathieu Gorge, and ‘Investing Legacy’ by Salvatore M. Buscemi. He’ll release his own book soon.

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Soriano Motori presents his prototype for its world launch in early November.

Madrid, 14 October 2020

Soriano Motori has completed production of the prototypes for its three new electric motorbike models. At the forefront of technology and design, the motorbikes have followed an exclusive process of craftsmanship, which will be replicated on every single unit that leaves their Italian factory.

The new Giaguaro V1-R, V1-S, and V1-Gara models follow in the wake of the Soriano Tigre, the first successful motorbike produced by the historic brand in Madrid in 1939. Still, these models are arriving with a refreshed air. A team of engineers with extensive experience in electric energy from the European Union and the United States has collaborated closely on this project to design an iconic innovation within the field of motorbikes born from today’s cutting-edge technologies.

“We started by assessing the problems of the electric vehicle mobility market, and buyers’ complaints, so we could solve them and reinvent solutions with a modern approach. That’s why we’ve relaunched the historic brand with nothing but great new updates and features that our customers are sure to appreciate. We are building authentic motorbikes once again,” says Marco Antonio Soriano, CEO.

The sensations of classic motorbikes are transferred to the electric world.

Designed and developed from scratch at the group’s factory and Luxury Intelligence Unit on the shores of Lake Como in Lecco, Italy, Soriano bikes bring the sensations of classic petrol bikes to the electric world. In addition, with the incorporation of new sounds created by the Italian brand (Silent UV, Urban UV, and Sound of the future), Soriano bikes will have a “soul” when recovering the traditional “roar” of sports bikes.

At an average speed of 120 km/h (the national speed limit in Spain), the bikes could reach a range of 180 km, although they are prepared to achieve 220 km/h. They have a 20 kWh battery which, together with the two Duo Flex platform motors, optimises their consumption.

They have five gears (not including the reverse) and an anti-rebound hydraulic clutch allowing aggressive sports driving reductions, avoiding the rear wheel locking before sharp corners. Additionally, they are equipped with stand-out peripheral brakes. For greater driving comfort and safety in critical situations, the sophisticated front suspension system has a central shock absorber at the height of the steering seat post.

The first 100 units of this exclusive limited edition vehicle will be delivered to the buyer’s door.

The first three models can be booked already, at sorianomotori.com, as part of a unique and exclusive limited release of 100 units signed by their creator. The V1-R has 60 KW of power, the V1-S has 72 KW, and the V1-Gara has 75 KW, and their prices start from €25,000, €29,000, and €30,000, respectively.

Buyers will receive their bikes directly at the front step of their homes with a personal door-to-door service. In addition, they can enjoy access to an exclusive club that will give them multiple benefits in restaurants, hotels, and shows. This is a new lifestyle that combines excitement, elegance, and distinction.

The official launch for the media will be on November 5 at 15:00 (Madrid time), with the CEO of the Marco Antonio Soriano group in attendance, as well as CEO Sergio Moroni and the Director of Engineering Cesare Brioschi.

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